BUS-217

Accelerate your
startup idea.

Getting from a startup idea to a launched and successful venture.

Bret Waters Wednesdays, 7:00 – 9:00 PM 8 weeks Spring 2026
01

Listen to the Waves

Where do great startup ideas come from? What are the factors that tend to drive startup success — or failure?

02

Build Something People Want

We've all seen startups spend time and money building something no one wants. What process can we follow to avoid this?

Coming soon

03

Draw the Landscape

Every venture operates within a landscape of competitors and alternatives. How do we position ours for success?

Coming soon

04

Create an Engine of Growth

We need a successful business model. What does that mean — and how do we create one?

Coming soon

05

Engineer an Economic Model

Whether you like spreadsheets or not, your startup's numbers will have to work. How do we build a sound economic model?

Coming soon

06

Create a Capital Strategy

In 2026 there are more sources and structures of startup capital than ever before. What's the right one for our venture?

Coming soon

07

Frame a Funnel

Most startups die for a simple reason: not enough customers. How do we create and optimize a customer acquisition funnel?

Coming soon

08

Be a Master Storyteller

Every great entrepreneur can tell a crisp, clear, and compelling story about what she's working on — and why it matters.

Coming soon